presentation topic for business communication

120 Presentation Topic Ideas Help You Hook Your Audience

Updated: October 07, 2024

Published: July 27, 2023

Cooking is easy. The puzzle is figuring out what to eat. As soon as you know that, you can get started. The same holds for presentations. The sooner you can whip up a good, informative, and catchy topic, the easier the rest of the process becomes.

Pick a good topic that resonates with you and your audience to set a strong foundation. But select the wrong topic, and it becomes difficult to connect with your audience, find mutual interests, or hold their attention.

So, let’s learn how to develop thought-provoking and relevant topics for your presentations. You’ll also find some best practices to make your presentation memorable.

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Table of Contents

How to Choose a Great Presentation Topic in 5 Steps

120 presentation topic ideas, 5 presentation tips.

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Presentation Topic Ideas for Industry Insights

• How new AI technologies are changing the industry: 5 examples
• Six key trends and industry forecasts for the future
• How to overcome these 10 challenges to succeed?
• Measuring and optimizing organizational marketing efforts using AI
• Using predictive analytics to extract key marketing insights
• 13 strategies to increase customer loyalty and retention
• Improve your online visibility and traffic: 15 tips from LinkedIn gurus
• Seven ways to create engaging video content for your company
• Five ways for businesses to create a strong social media presence
• Which social media channels are best for your brand?
• Is AI revolutionizing the retail industry?
• Digital learning and the future of traditional learning systems

Presentation Topic Ideas for Digital Marketing

• The next big thing in digital marketing unlocked
• The art of storytelling in marketing: 23 businesses that kill it
• Benefits of cross-channel marketing for software development companies
• Voice search and its impact on digital marketing in 2024
• Maximizing ROI for your startup marketing: 3 underestimated tactics
• Changes in consumer behavior: Reasons and implications
• Importance of personalization in digital marketing
• 10 Emerging marketing trends and technologies
• Designing an effective mobile strategy for your business
• Importance of infographics in content marketing: HubSpot’s case study
• Creating effective marketing funnels for health products
• The power of user-generated content for companies

Presentation Topic Ideas for AI

• Six top stories about AI in 2023
• Five weird, but true, facts about AI
• What these three business experts are saying about AI
• Three shocking ways AI can make you a better marketer
• The dark side of AI
• Why has Elon Musk called to pause new AI research?
• Five AI tools every marketer needs
• AI and Big Data: Changing the landscape of modern business
• Which jobs will AI actually replace?
• Why does Bill Gates love AI?
• AI in human resources: Recruiting and talent management
• The Ethics of AI: Balancing business interests and societal impacts

Presentation Topic Ideas for Sales

• Cold calls: Unethical tactics and grey areas
• Sales: Expectations vs. Reality
• Sales prospecting made simpler with AI
• Sales calls: Do’s, Don’ts, and Musts
• Six sales strategies you need to throw out the window
• Five skills every salesperson needs to develop
• Building long-lasting relationships with customers using these three tried and tested methods
• Dealing with rejections: Five ways and one bonus tip
• Patient waiting and seven ways to deal with it
• 13 effective sales strategies for building relationships and closing deals
• Developing effective sales training programs for new employees
• 20 effective sales communication strategies

Presentation Topic Ideas for Time Management

• How to achieve an ideal work-life balance for remote workers
• How much time should you ideally spend networking on LinkedIn?
• How to effectively delegate tasks
• Buy back your time: Ways and benefits
• Six business principles of time management
• How to effectively plan ahead? Three practices you can start today
• 15 ways to improve personal efficiency and productivity
• The five steps of the Pomodoro Technique
• Goal setting and prioritization: For IT start-ups
• Nine best multitasking strategies of insanely successful businessmen
• Time management for busy professionals: Where to start?
• Eight ways to avoid procrastination you can start with tomorrow

Presentation Topic Ideas for IT

• Advantages and risks of adopting cloud software
• Open-source software: seven best practices
• Machine learning: Pros and cons for marketing
• How to create user-friendly interfaces for software and websites
• The role of IT in digital transformation
• The Internet of Things: five opportunities for businesses and consumers
• Six ways to protect your digital assets
• Seven benefits and three risks of moving to the cloud
• How does Big Data work?
• Best strategies to protect organizational data: five tried and tested techniques
• Technology and its impact on society and culture
• Mobile device management: Where to start?

Presentation Topics Ideas for Business

• Optimizing collaborations to save time across all departments
• Eight time management tools and apps for businesses
• 12 common skills of successful businessmen
• 10 tips and techniques for a successful marketing strategy
• Harnessing the power of influencer marketing
• Allocating a marketing budget to maximize ROI in five steps
• Five manufacturing techniques to minimize costs
• Understanding ethical issues in business and marketing
• 10 ways to minimize your company’s carbon footprint
• Three old business models making a comeback
• Seven ways Google developed a strong company culture
• 12 strategies for building a sustainable and responsible business in 2023

The best presentation topics always put their audience first, offer direct solutions, and fill in some knowledge gaps. But there’s more.

Don’t think of your presentation as a mere speech — it’s a ride you’ll take your audience on. There should be highs, lows, and revelations with a bang for an ending.

That being said, use these five tips to ace your presentation.

4. Choose an appropriate presentation style.

There are many ways to present a topic. Your personality, the topic at hand, and your audience’s personas will help you determine which style would best fit you and your audience.

Select a presentation style that will communicate the main idea clearly and have a lasting impact on your audience.

For instance, explore a freeform style presenter by Sir Ken Robinson.

5. Engage with your audience.

Work on your presentation skills to make a strong connection with your audience, get through to them and leave a mark.

Think of the presenter as the link between the topic and the audience. A strong or a weak presenter can make a difference between a presentation being a thriving success or a boring failure.

Hone your skills by engaging and interacting with your audience. Make them feel like a part of the presentation and not just spectators. 70% of marketers have found presentations with interactive content to be more effective than those without.

Here are a few ways you can make your presentation interactive:

• Start your speech with uncommon questions to your audience. Involve them from the get-go, like ask to raise their hands if X.
• Make eye contact to build credibility and show confidence. Don’t stare at your slides or notes. Smile occasionally and talk to the audience directly.
• Have an active and confident body language. Don’t stand in the same place the entire time. Move around the stage.
• Don’t be monotonous. Speak as you would to a colleague — with enthusiasm.
• Ask close-ended questions in between to keep the audience engaged without losing time. Address them using their names to keep things interesting.
• Share personal experiences and stories that your audience will find fascinating and relatable.
• Practice thoroughly before you present so you’re fluent with the material and delivery.
• Energy and excitement can be quite contagious. Make sure you exude enough to spread some to your audience.

Feeling Inspired Yet?

Now you have all the right ingredients for choosing amazing topics and a hundred ideas to drive inspiration from. So, go ahead and start cooking presentations that will blow your audience away.

Don’t forget to choose a super-relevant topic and add meaty information. Do it with excitement to make it enjoyable for you and your audience. Best of luck!

Don't forget to share this post!

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